By following the actual process, we will explain "process" "approach" "tool and method" in planning.
| Venue | ACU-A Room A (1606) |
|---|---|
| Time | 14:00～17:00 |
| Hosting | Public interest corporation corporate web advertisement research group innovation committee |
| Cooperation | General Association Hokkaido Advertising Industry Association |
Performer
Aizen Azaya
Sapporo City University Professor
Born in Fukushima Prefecture in 1957.
1982 Graduate School of Engineering, Chiba University Graduated from Industrial Design Major.
1982 Joined Mitsubishi Electric Corporation.
2000 Director of France Design Studio, Mitsubishi Electric Corporation.
2004 Part-time lecturer at Faculty of Engineering, Chiba University.
2006 Mitsubishi Electric Corporation Propaganda Division Digital Media Group Manager.
In 2010 he was the Director of the website general manager. Dr. 2014 (Engineering).
Professor of Sapporo City University Design Faculty, 2015.
Naoki Waka
Sapporo City University Professor
Born in 1959, graduated from Kanazawa College of Art and Department of Industrial Design
1984 Graduate School of Arts in Tsukuba University Master of Arts
After working as a designer at the Fuji Xerox Research Institute Industrial Design Laboratory and Shiseido Propaganda Division, he was Associate Professor at the Okayama Prefectural University Faculty of Design.
2000 Associate Professor, School of Media, Tokyo University of Technology, Professor of the University of Tokyo 2005.
Dr. (Kansei Science) was acquired at the graduate school of the University of Tsukuba in 2006.
2010, Professor of Tokyo University of Technology design department.
From April 2017 Professor of Design Sapporo City.
Tanaka Teruya
Director of Infoburn Co., Ltd.
1990 Joined Credit Saison. After that he joined Infowburn in 2015 through JR East Planning, Dentsu, Trans / Cosmos, Metro Add Agency, Dentsu Razorfish (now Dentsu Isobar). In 2017 he took office as a director.
Oversee planning and DIGIDAY business centered on content marketing. Familiarity from mass to digital, good at communication design comprehensive crossing online and offline. From the producer of smartphone device applications to entertainment areas such as web program planning, B2B service design is widely handled.
Hirayama Courseque
President and Representative Director, Event Resist Co., Ltd.
Joined Yahoo! JAPAN in 2000. As a producer of Y! Shopping, we will launch Y! Since 2001, Microsoft has launched the rich media advertising division, since 2007 he is in charge of launching YouTube's advertising department as a new media strategy / operations team manager at Google. After that he participated in the establishment of TBS affiliated company goomo Co., Ltd. in 2009, and also as a WEB producer and TV program producer also worked on a promotion utilizing a new field beyond the media boundaries, established the Iberée in 2011.
Hayashi Hayashi
Japan Advertisers Association
After being a publisher, a production company, etc., he has been in current position since 2009. In charge of the digital domain consistently within the association, he is also in charge of television / radio media, outdoor advertisement, traffic advertisement media.
Kishida Mayuko
Freak out Co., Ltd.
After graduating from university, joined business brain rice company in April 2003. After 4 years of corporate sales experience, we will support web promotion and social media utilization for companies at members of Internet advertising agency / web site production company Members Corporation. From November 2015, he moved to freak out, Inc. and engaged in advertisement distribution design, operation and effectiveness verification work of consumer goods industry and communication industry.
Yuzo Yamazaki
New Balance Japan Co., Ltd. Brand Marketing Manager
Born in Tokyo in 1974. Joined company in 1997. Engaged in IT department planning / operation / maintenance of in-house system. I belonged to the marketing department since 2006. From 14 years he has been in charge of team management of advertisement / PR / digital / event / sports marketing after undergoing the content management of the company website, the press and the product marketing. Currently he is involved in team management of communication based on PR and digital.
Junichiro Yamashita
CEO of Brighter Reiter
Born in 1968 in Hamamatsu City, Shizuoka Prefecture. After graduating from International Christian University (ICU), he established the 2011 Brighter · Rater after a strategic consulting firm, a European telecommunications equipment maker, a domestic Internet service company, a US based digital printing market research company, etc. Brighter Rater is a consulting firm dedicated to the printing industry, especially at the "printing x ICT x marketing" specializing in supporting the launch of a new printing service connecting the web and real.
